Winserve Corporation Preserves Thai Traditions Through Songkran Ceremony, Fostering a Sustainable Corporate Culture
9 April 2026 – Winserve Corporation continues to uphold the values of Thai culture within a modern workplace. In an era where organizations are driven by technology and innovation, maintaining a balance between modernization and cultural heritage has become an essential factor in building long-term organizational strength.
In celebration of the Thai New Year (Songkran Festival), the company organized a traditional water-pouring ceremony, including the bathing of a Buddha image and the Rod Nam Dam Hua ceremony in honor of Preecha Karuhawanit, Ph.D. CEO. The event provided an opportunity for executives and employees to come together in preserving Thailand’s cherished traditions while passing on cultural values to younger generations within the organization.
The Buddha bathing ceremony symbolizes respect, faith, and blessings for a prosperous beginning to the Thai New Year. Meanwhile, the Rod Nam Dam Hua ceremony represents gratitude and reverence toward senior leaders in accordance with Thai customs and traditions.
By incorporating these cultural activities into the workplace, Winserve Corporation not only contributes to preserving Thailand’s rich cultural heritage but also creates a meaningful space that strengthens relationships between management and employees.
While the organization remains committed to advancing technology and innovation to meet the demands of the digital era, preserving cultural values continues to be at the heart of its corporate identity. The Songkran celebration reflects the company’s vision of achieving balanced and sustainable growth across business performance, people development, and social responsibility.
Looking ahead, Winserve Corporation remains dedicated to conducting business responsibly through Corporate Social Responsibility (CSR) initiatives and fostering a strong corporate culture. We firmly believe that sustainable organizations are built not only on business success, but also on shared values, meaningful relationships, and the collective spirit of their people.
